Playing with Clay – Making Claymation Work in a Game
Everyone loves claymation, so why haven’t there been more games using the technique? In this talk, Fat Pebble art director Chris Roe and technical director Iain Gilfeather talk about the challenges they faced while making the claymation iOS and Android game, Clay Jam. From setting up an animation stage to real-time rendering; from getting the look and feel right to reactive interactions – Iain and Chris will take you on a creative and a technical journey through the wibbly wobbly world of clay. If you’re lucky, there’ll also be a live demonstration of stop-motion clay animation!
Creativity = Marketing: Using Your Strengths as an Indie
So you’ve got no marketing budget? Today there are more ways than ever to get free PR for your game, from social media platforms to blogging. So why do some great Indie games still not sell well, even when they’ve done everything right? Creative director of Fat Pebble, Michael Movel, argues that an Indie’s biggest marketing tool is the ability to make a game look and feel completely different.
With over twelve years’ experience in the games industry, Iain has worked on many big titles such as ATV Offroad Fury and led the gameplay development of the award winning PS3 and Xbox 360 hit, Pure. He then spent last Autumn as a technical lead at Mind Candy before launching himself head first into the role of tech director at Fat Pebble.
Art Director and co-founder of Fat Pebble, Chris began life as an artist and animator in 2002 and has always enjoyed creating a vast array of weird and wonderful characters. He started at Ninja Theory before joining Lionhead, where he worked on the famous Fable trilogy. A stint at Zoë Mode then saw him providing art for many exciting projects including Grease, You’re in the Movies and Haunt, before becoming the senior artist at their San Francisco office.
Michael is creative director at Fat Pebble. He’s worked in games for over fifteen years at companies such as Lionhead, Zoë Mode, Blitz, Probe and Climax Brighton. Fat Pebble is the first company he’s ever been (jointly) in charge of and he’s enjoying not having to sit in endless meetings deciding what colour the score HUD should be.
The sign-up page can be found here: http://dotbrighton27jun2012.